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6601 Hillsborough Street
Suite 103
Raleigh, NC 27606

We are a premier, one-stop digital print shop that proudly serves the local Raleigh / Cary area & the rest of the United States.

From vehicle wraps & window lettering to channel letters & promotional signage, our digital printing, permitting, and sign experts are ready to turn your project into a thing of beauty.


Welcome to Precision Signs!

Precision Sign is North Carolina’s premier locally-owned sign store. From custom business signs and custom retail signs to more complex monument or exterior signs, we have the expertise to create the perfect sign for your business.

From small mom and pop shops to national clients, our family-owned sign store is proud to have worked with clients throughout Raleigh, Cary and Clayton, North Carolina, as well as most of the continental United States.

Know what you’re looking for? Request an estimate or place an order through our website. If you’re not sure what kind of custom sign you need, learn about the products and services we offer or call us at 919.615.0979—we’d love to collaborate with you to ensure all your signage needs are met. 

Contact us today and let us provide you an unrivaled sign buying experience.

Using Election Day to Promote Your Business

Using Election Day to Promote Your Business

Go red! No wait, go blue! Whichever way you go, election day is coming up, and with it comes the perfect opportunity to promote your business. Elections draw a large amount of attention and discussion, which your business can join in with the right marketing tactics.

With election day right around the corner, there are a few ways your business can get on board the political bandwagon and market through the red, white and blue. To get you started, we came up with a few tips for using election day to promote your business.

1. Encourage people to go vote.
One simple way to (1) show the business is engaged with the community, and (2) not alienate customers with various political beliefs is to encourage people to go vote. Use the business’s social media platforms or online marketing efforts to connect with consumers and encourage them to get out and vote this election season. Keep the conversation light, apolitical and focused on the right to vote, rather than a particular party. This is the perfect way to show customers you’re connected with social issues, but keep things mildly bipartisan. 

2. Don’t be afraid of funny.
Let’s be honest: the political scene is pretty easy to make fun of. So if you want to incorporate election day into your marketing, don’t be afraid to error on the side of humor. One great marketing plan some businesses have used is the “parallel election,” or when a company advertises a fake campaign around alternate decisions, such as which flavor of chip will win the election. Go a little funny with your election day marketing ideas, but be cautious that the material you use can’t be misconstrued or considered offensive.

3. Play on the partisanship.
Now, we don’t mean pick one political side over the other and promote the heck out of it. What we do mean is feel free to play on some of the partisanship arguments that go on during election season. For instance, ReUnited States released a gallery of memes which made light of the high intensity on social media during the election. One meme states: “Sorry I unfollowed you. We good now?” while the other writes, “I re-elect to be friends again.” While identifying the business with one political party can be risky, lightly playing on the partisanship within society can be a joke which connects with your audience.

4. Give away free stuff.
Of course, what’s one of the best things about election season? All of the free stuff! Campaigns always provide a plethora of printed and promoted materials, so why shouldn’t your business? Get into the season of election by printing out materials with your logo on it to give away at various events or to customers. For instance, you could offer a free giveaway for anyone who comes into your location with an “I Voted” sticker. Or, host a photo contest on social media. Choose how you want to give away free stuff to promote your business this election.

5. Consider making a stand.
Finally, consider—if only for a brief moment—making a political stance. Making a political statement can either severely hurt or drastically help a business, so be sure to weigh all of your options carefully before deciding. Does the reward of gaining customers who identify with your beliefs outweigh the risk of losing customers who disagree? For some businesses, maybe. For others, probably not. This election season, consider which issues your small business strongly identifies with and weigh the possibility of getting involved in the partisan conversation.

Election day is officially here, so why not use it in your marketing strategy? Use these tips to promote the business this election and see if you swing to the red or to the blue.

Rebrand Your Facilities with Ease.

If you need multiple sites rebranded or have an ongoing need for consistent branding for new and/or relocating facilities, let us make the process effortless. Precision Signs specializes in identifying new and relocating facilities where brand integrity is a must. We manage your project centrally but implement locally, thereby creating a single point of contact for your entire project. We manage your project completely.

  • TOM, THE BRAND PASSPORT

    I was referred to Precision Signs NC by a trusted graphic designer with whom I've worked for years. I had originally attempted to work with a big sign maker close to my office in New York, but after weeks of working with an unqualified assistant to an assistant, I realized they had neither the design nor communication skills necessary to get the job done. Everything changed once I was connected to Dan at Precision Signs. He listened closely to my objectives and guided me through the options, making helpful recommendations which only someone with years of experience could have done. The end result made all the jaws drop in my office. The sign looks so nice on the outside of our office door that we have all been trying to spruce up the inside of the office so it can keep up. I'm even dressing smarter than I used to. I highly recommend Precision Signs NC for their experience, design skills, customer care and executional excellence.

  • ANDREW, YOUR SERVICE PRO

    Precision signs has completed numerous projects for my business (Heating, Cooling, and Plumbing) and personally. They outfitted my truck with decals/wrap. I was stopped at a traffic light today and the person beside me noticed my wrap and told me about an issue he was having with his AC at his home. We have scheduled an appointment to check out this person's issue for this week. This is all because of the great decal/wrap work that Precision Signs completed!

  • TAMMY, FLOOR COVERINGS INTL.

    Precision Signs made a stand-up sign for my business for trade shows and home shows. It looks fantastic! They also printed a small banner and added a logo to the back window of my car, and they repaired my vehicle wrap by installing a new piece after an accident. I receive many compliments on their work. I'm a dummy about graphics and design, so they helped put it all together for me. And the prices are very reasonable. I highly recommend Precision Signs for all your sign and vehicle wrap needs.