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6601 Hillsborough Street
Suite 103
Raleigh, NC 27606

We are a premier, one-stop digital print shop that proudly serves the local Raleigh / Cary area & the rest of the United States.

From vehicle wraps & window lettering to channel letters & promotional signage, our digital printing, permitting, and sign experts are ready to turn your project into a thing of beauty.


Welcome to Precision Signs!

Precision Sign is North Carolina’s premier locally-owned sign store. From custom business signs and custom retail signs to more complex monument or exterior signs, we have the expertise to create the perfect sign for your business.

From small mom and pop shops to national clients, our family-owned sign store is proud to have worked with clients throughout Raleigh, Cary and Clayton, North Carolina, as well as most of the continental United States.

Know what you’re looking for? Request an estimate or place an order through our website. If you’re not sure what kind of custom sign you need, learn about the products and services we offer or call us at 919.615.0979—we’d love to collaborate with you to ensure all your signage needs are met. 

Contact us today and let us provide you an unrivaled sign buying experience.

How to Prep Your Marketing for the Holidays

How to Prep Your Marketing for the Holidays

Happy December! The holiday season is officially here, and for marketers, this means it’s time to prepare for the busiest shopping time of the year. This year, the 2018 holiday season boasts the longest-possible calendar difference between Thanksgiving and Christmas, with the maximum 32 days. For small businesses, it provides ample time to get on board the holiday train and market your products or services.

According to a study performed by National Retail Federation, Americans are predicted to spend more money on gifts in 2018 than 2017, with an expected increase of 4.3-4.8%. This results in approximately $720 billion! That’s a whole lot of potential revenue for a small business. Of course, holiday income doesn’t generate itself. If you really want to rake in the sales this holiday season, you have to prepare for it… through marketing. Head into the season of sales with these tips for how to prep your marketing for the holidays.

1. Be active on mobile.
You’ve heard it before and you’ll hear it again: the future of marketing is mobile. According to comScore, users spend an average of 69% of media time on their smartphones. As you prepare for marketing this holiday season, be sure the business is able to compete in a mobile market. Update your website so it is easily accessible via mobile, be active on mobile social media accounts and consider how you can reach customers through their devices. 

2. Schedule promotions.
Next: have a plan in place for the weeks leading up to the holidays so you can schedule promotions accordingly. During this season, consumers are overwhelmed with advertisements, which means your efforts will go unnoticed unless they are planned intentionally. Schedule the weeks leading up to and through the holidays with promotions and goals, so you can take full advantage of the season.

3. Create holiday-themed giveaways.
Everyone loves a giveaway, and the holidays are no exception. Social sites tend to see an increase in traffic during the winter season as everyone heads indoors. Take advantage of this momentum by creating a holiday-themed giveaway as part of your marketing plan. For instance, try a “12 Days Giveaway,” or a follower contest for “Best Holiday Tree.” Center the giveaway around the holidays to make them appropriate and engaging.

4. Diversify the holidays.
There are a variety of different holidays to market with during the winter months. While Christmas and Hanukkah tend to be the most popular, holidays like Kwanzaa, New Years and Super Saturday can also see sales. Diversify your holiday marketing this year by focusing on holidays big and small this season. 

5. Master the CTA.
Finally, use the holiday season as an opportunity to master an effective Call to Action (CTA). For many marketing campaigns, their downfall comes in the form of a weak CTA. A CTA bridges the gap between the marketing and the sale, so make sure your calls to action are strong, direct and clear. Once the customer views the advertisement or message, what do you want them to do? Get creative with your calls to action this holiday season to increase sales.

The holiday season is here, which means marketers should be ready to jump on board and ride the train through the end of the year. Be sure to use these tips as you prepare marketing efforts to take advantage of the biggest shopping season of the year.

Rebrand Your Facilities with Ease.

If you need multiple sites rebranded or have an ongoing need for consistent branding for new and/or relocating facilities, let us make the process effortless. Precision Signs specializes in identifying new and relocating facilities where brand integrity is a must. We manage your project centrally but implement locally, thereby creating a single point of contact for your entire project. We manage your project completely.

  • TOM, THE BRAND PASSPORT

    I was referred to Precision Signs NC by a trusted graphic designer with whom I've worked for years. I had originally attempted to work with a big sign maker close to my office in New York, but after weeks of working with an unqualified assistant to an assistant, I realized they had neither the design nor communication skills necessary to get the job done. Everything changed once I was connected to Dan at Precision Signs. He listened closely to my objectives and guided me through the options, making helpful recommendations which only someone with years of experience could have done. The end result made all the jaws drop in my office. The sign looks so nice on the outside of our office door that we have all been trying to spruce up the inside of the office so it can keep up. I'm even dressing smarter than I used to. I highly recommend Precision Signs NC for their experience, design skills, customer care and executional excellence.

  • ANDREW, YOUR SERVICE PRO

    Precision signs has completed numerous projects for my business (Heating, Cooling, and Plumbing) and personally. They outfitted my truck with decals/wrap. I was stopped at a traffic light today and the person beside me noticed my wrap and told me about an issue he was having with his AC at his home. We have scheduled an appointment to check out this person's issue for this week. This is all because of the great decal/wrap work that Precision Signs completed!

  • TAMMY, FLOOR COVERINGS INTL.

    Precision Signs made a stand-up sign for my business for trade shows and home shows. It looks fantastic! They also printed a small banner and added a logo to the back window of my car, and they repaired my vehicle wrap by installing a new piece after an accident. I receive many compliments on their work. I'm a dummy about graphics and design, so they helped put it all together for me. And the prices are very reasonable. I highly recommend Precision Signs for all your sign and vehicle wrap needs.